Posts tagged ‘cebit’

Greenpeace Experts Cut Corporate Greenspeak At Hannover Green IT Trade Fair

First reports back from the Hannover Cebit trade fair, where Green IT is a focus issue this year, indicate that most of the green IT gadgets appear to have one thing in common; energy reduction and massive embeddable features. A main attraction at the fair is Sun systems’ solar powered village. Greenpeace is also present.

Greenpeace experts work under the banner of ‘Mirror Mirror On The Wall, Which Is The Greenest Of Them All?’ to show visitors insights into PR puff on the part of the exhibitors. Issues that the experts address include whether corporations’ claiming to be “green” should mean more than just cutting power use.

greenpeace hannover

“Are companies really addressing short life spans and miniscule recycling rates for their products? Which products contain the least harmful chemicals? Will CeBIT’s Green IT village be showcasing real environmental innovations with wide applications?” All questions that Greenpeace promises to address. Visit the Greenpeace blog reports here.

Visitor numbers are expected to reach 400,000.

March 4, 2008 at 3:15 pm 1 comment



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